Gatorade

Gatorade – Todos Sudamos – We all Sweat
Sport, Lifestyle, Vignettes, Non-Alcoholic beverage, Drinking, real people that are active and sweating and who will need hydration just like pro athletes, textured and real feeling of people doing all kinds of sporting activities, a man slams his car boot shut in an open air parking lot next to a bridge and starts running, two players training on a soccer field at night, playing soccer at night., a female tennis player training hard, drinking Gatorade, car parked next to the ocean with a man quickly jumping on a bike, cyclist going for a ride, a guy picking up a tennis ball, being chased by dogs jumping through a window, a woman with her foot on a man’s shoulder, people in a gym handing a sweat towel to each other while weight training, wiping sweat off your face with a sweat towel, female boxer in the boxing ring sparring with a partner, a boss handing a young woman some files as she walks out the elevator, being given a lot of work to do, a man drinking Gatorade, different people drinking Gatorade, young basketball player on a court with cameras flashing. X-axis rotation around him as he’s transported to an urban basketball court, changing location on X-axis rotation

Agency: Isla/Buenos Aires
Production House: Primo/Argentina
Director: Nicolas Perez Vega and Nicolas Kasakoff