Instax

Instax – Don’t Just Take, Give
Youth culture, Fun, young people having fun and taking photos of themselves and friends to share, cutting hearts into hair, little kitten, cat, box full of photos, kissing, poolhall, bathrooms, eating something weird in a supermarket, naughty, sticking a photo under the door, walking holding a suitcase, polaroids, line dancing, fooling around

Agency: McCann London