IBM

IBM Hybrid Cloud – Cloud Coordination
Technology, Transitions, Presenter, Celebrity appearance, Working, Business, Zuri Hall appearing in different scenarios chatting to camera about IBM cloud solutions, an African American woman talking to camera, presenting to camera, walking in the street and talking to camera, sitting at a skate park, designing trainers on a sketch pad match cutting to designer busy at his desk with her standing next to him, whip pan to Asian man in textile shop, photoshoot of skateboarder, shoes on computer screen pop out into the hands of presenter in store, shoe shop, how a product can be managed from design to reality, business growth, building a brand using technology, small business, creative business, design studio

Production House: ArtClass
Director: Paul Trillo
DoP: Patrick Jones