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Adidas x Zalando
Title:
Adidas x Zalando
Categories:
Animation live action mix, Artsy, Camera movement, Colour grading, Created world, Dream sequence, Fashion, Match cutting, Multimedia, Set design, Transitions
File Source:
https://vimeo.com/646889894
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NOTES
Adidas x Zalando – Be The Inspiration – Director’s Cut
Created world., Animation live action mix, Artsy, Camera movement, Colour grading, Dream sequence, Fashion, Match cutting, Multimedia, Set design, Transitions, people being inspired by colours they see which transports them to a dream world, camera tracking into a CG field that’s floating against a backdrop, woman standing by tree as the wind blows, man wearing sportswear sitting in field, woman standing with her Adidas sneaker on rock, tracking into forehead of boy that leads into a colourful sky where a animated sneaker appears and forms a shape of man’s head, animated colours of sneaker transitioning into a hair dye on man match cutting to real life man dying hair in barbershop, camera tracking into forehead of grandmother who is sketching that transitions into woman revealing painting at gallery with photographers taking pictures, hands holding newspaper overhead in the rain, boy skateboarding in the rain, people in an apartment having a party, African man at party having a drink and seeing man’s colourful shirt opposite him which causes colours to fly onto his forehead, having an inspiration, seeing something that inspires you, having an idea, psychedelic, portal opens up in the head, water colour animation, stop motion usage
Created world., Animation live action mix, Artsy, Camera movement, Colour grading, Dream sequence, Fashion, Match cutting, Multimedia, Set design, Transitions, people being inspired by colours they see which transports them to a dream world, camera tracking into a CG field that’s floating against a backdrop, woman standing by tree as the wind blows, man wearing sportswear sitting in field, woman standing with her Adidas sneaker on rock, tracking into forehead of boy that leads into a colourful sky where a animated sneaker appears and forms a shape of man’s head, animated colours of sneaker transitioning into a hair dye on man match cutting to real life man dying hair in barbershop, camera tracking into forehead of grandmother who is sketching that transitions into woman revealing painting at gallery with photographers taking pictures, hands holding newspaper overhead in the rain, boy skateboarding in the rain, people in an apartment having a party, African man at party having a drink and seeing man’s colourful shirt opposite him which causes colours to fly onto his forehead, having an inspiration, seeing something that inspires you, having an idea, psychedelic, portal opens up in the head, water colour animation, stop motion usage
Director: Folkert Verdoorn
DoP: Martijn Melis
Production House: LeBerg Film
Agency: Zalando Marketing Services
