NRMA

NRMA – Sleeper
Driving, Family, Narrative, Night lighting, Road trip, Roads and highways, Sound FX and sound design, Technology, car drives itself through the night reaching its destination while family sleeps, high angle of car driving on highway at night, kids playing handclapping game in backseat, car driving under bridge, rearview mirror angle of woman looking back, young girl’s asleep in backseat, passing neon motel sign, woman’s hands sleepily letting go of staring wheel, female falling asleep behind the wheel, truck approaching in opposite direction, truck passing station wagon on road at night, truck driver fast asleep while truck drives itself, steering wheel driving itself, car passing intersection, Volvo driving on busy freeway, passing another car on the road with a couple making out while car drives itself, teenage girl wakes up to see kangaroo hopping on the side of the road and drifts back to sleep, car stopping itself at traffic light and continuing once light turns green, young girl with finger in her mouth asleep in sister’s arms, passing windmills at the crack of dawn, car arriving in suburb, car parking itself in driveway of house and hooting, family waking up to be greeted by grandmother, self driving car, sound design of car driving on roads and highways

Director: Juan Cabral
Production House: Finch
Agency: Colenso BBDO