MLA – Greatest Meat on Earth

Musical, characters, singing, surreal, vignettes, a man is taken on a journey explaining the significance of beef in a sing-song style, ordering steak at a butchery, man entering butchery, ordering, workers shocked, stop and stare, dialogue, suddenly appearing characters,  woman with trophies, walking on the great wall of China, walking on Mount Everest, freezing, in the kitchen, changing locations, at the beach, in a dark studio with huge “Beef” letters, workers singing, at an art gallery, the Mona Lisa painting, taking pictures, backyard, bbq, braai, stadium pitch, out in space, astronaut costumes, walking into butchery, multiple characters in the butchery, singing butcher

Director: Benji Weinstein
Agency: The Monkeys